Technical SEO Audit & Action Plan

Supercharge your search rankings

Not Ranking On Google? Unlock Our SEO Audit Service

A powerful online presence can make or break your business.

If you have a stunning website with great products and well-written content but are unable to attract the right target audience, that’s a missed opportunity.

SEO can bridge this gap

Search engine optimisation, also called SEO, can improve your site’s chances of success online. 

The first step in launching any SEO Campaign is benchmarking where your site currently stands.

An SEO Site Audit is a detailed analysis of your website’s structure, performance, rankings and overall health. 

Just as a medical check-up uncovers underlying health issues, an SEO Audit exposes problems that may be resulting in less-than-optimal performance in Search results.

What Are Some benefits of a Technical SEO audit?

A detailed SEO audit pinpoints critical website problems and provides a roadmap for fixing them, maximizing your online visibility.

Some benefits of conducting a Technical SEO Audit:

  1. Boosted Search Visibility: Rank higher in Google Search results for relevant queries.

  2. Expert Content: Attract visitors to your site. Refine your content strategy and match user intent.

  3. Improved User Experience: Impress site visitors with better design, navigation, messaging, and more.
  1. Keyword Optimisation: Speak the language of search engines. Optimize keywords for your niche.

  2. Tech Perfection: Lay a solid SEO foundation. Fix technical glitches that impact your site's performance.

  3. Stay Ahead Of Competition: Outshine competitors through reverse-engineering their SEO strategy.

  4. Strategic Edge: Align with your business goals for lasting growth. Craft a targeted SEO plan based on insights.

“Our Technical SEO Audit Service strips down your site to its most fundamental basics and finding every crack and gap that’s holding it back.”

Technical SEO Audit Service Details

We have designed three SEO Audit Service Packages, to cater to Websites in different stages of growth.

Based on the size of your Site and the SEO package you opt for, the time, effort and complexity involved at each step of the seo audit process varies.

All packages have the following features in common:

Image showing SEO Audit Services Mock Report Screen on Desktop & Mobile

Technical SEO Audit Packages

Basic SEO Audit

Ideal For Businesses On a Small Budget
  • Business Goals Discussion
  • On-Page SEO Checks
  • Off-Page SEO Checks
  • Technical SEO Checks
  • Content Review
  • SEO Strategy Plan
  • 30-Min SEO Review Call

Essential SEO Audit

Ideal For Businesses Looking To Grow
  • Business Goals Discussion
  • On-Page SEO Checks
  • Off-Page SEO Checks
  • Technical SEO Checks
  • Content Review
  • SEO Strategy Plan
  • Keyword Analysis
  • 60-Min SEO Review Call

Growth SEO Audit

Ideal For Business Looking To Stand Out
  • Business Goals Discussion
  • On-Page SEO Checks
  • Off-Page SEO Checks
  • Technical SEO Checks
  • Content Review
  • SEO Strategy Plan
  • Keyword Analysis
  • Competitor Analysis
  • Heuristic UX Evaluation
  • 90-Min SEO Review Call

What Is part of Our SEO Audit Service?

Image showing what's included in an On-Page SEO Audit Service

On-Page SEO Audit

On-Page SEO refers to maximising page-elements ON your site.

Our extensive On-Page Audit will investigate a checklist of issues and uncover your site's strengths, weaknesses & areas of improvement.

The On-Page SEO checklist includes reviewing Meta Data such as Page Titles & Description, Overall Site Content, Duplicate Content, Images, URL structure, Internal links, Images and more.

On-Page SEO review can lead to some easy-to-implement, quick wins for your site.

Output: A detailed task-list of On-Page SEO recommendations that can lead to quick site wins.

Off-Page SEO Audit

Off-page SEO review uncovers all the SEO activity that happens outside your site.

We start by reviewing your Google Business Profile (formerly called Google My Business or GMB) and Bing Business Profiles.

GMB is a powerful tool that can improve your local search visibility, driving engagement and relevant search traffic.

Next, we review your backlinks, social and citations profile. We review the quality and quantity of backlinks and incidence of any toxic links.

Output: SEO ranking signal gaps that once addressed, can bring a surprising amount of traffic from local searches and site referrals.

Image showing what's included in Off-Page SEO Audit Service
Technical SEO Audit Service

Technical SEO Audit

Just as a house needs a strong foundation, your website relies on technical SEO for long-term success.

Technical SEO relates to a website's underlying infrastructure that hold everything together.

We'll inspect the building blocks of your site – security, crawlability, speed, structure, pagination, robots.txt, broken links and more – to ensure a solid online presence.

Output: The Technical Audit will highlight every possible technical issue that may be holding your site back from performing well.

User Experience SEO Audit

User Experience (UX) Review involves looking at the experience of existing Users to Your Site. It involves addressing gaps to improve the Conversion Rate and is part of our Advanced SEO Audit Package.

This includes reviewing your site's page experience, messaging, site navigation, site flow, page bounce rates, and accessibility Issues.

Most SEO Agencies do not include UX review as part of their SEO Site Audit Service. However, User Experience is a key part of SEO and needs to be looked at closely.

Output: The UX review uncovers areas which can be often overlooked by busy Founders. Is your website getting traffic but no sales? User experience (UX) improvements could be the key to unlocking conversions.

Image showing what's included in a User Experience SEO Audit
Image showing what's included in SEO Competitor Analysis Audit

SEO Competitor Analysis

Competitor Analysis lets you see what’s already working for your competitors.

It’s a vital aspect of our SEO Audit Service Package. The analysis will tell you what's helping your Competitors drive traffic through Organic Search.

You’ll no longer need to grope in the dark. We meticulously reverse engineer the successful SEO elements of your competitors’ websites.

You can target keywords that your top competitors are using and rank ahead of them in Google.

The advantage of SEO competitor analysis is that you can implement their successful tactics strategically and steal their traffic.

SEO Keyword research and Gap Analysis

The foundation of every successful Search Engine Optimisation strategy is focused keyword research.

Keyword Research involves finding and analysing search terms that your potential users type into Google, to arrive at your website.

Niche keywords are typically highly specific long-tail keywords that improve your online visibility, and have a much higher chance of conversion.

Keywords you target are crucial for SEO performance.

Through Keyword Research & Gap Analysis, we’ll discover and provide you with head and long-tail keywords that are specific for your niche.

SEO Keyword Research and Gap Analysis
Image showing reaching website goals using an SEO Strategy Plan

SEO Strategy Plan

Based on all the ground work done in the steps above, we put together a thorough SEO Strategy Implementation Plan to improve your organic performance.

The primary goal of our SEO Strategy Plan is to improve your website’s search engine rankings and drive more relevant organic traffic.

The SEO plan outlines a staggered implementation of action steps, broken down by priority, timeline and expected traffic impact.

All our SEO efforts are laser-focused on achieving your business goals.

SEO Audit Process

Your SEO website audit review call will be conducted via Google Meet. You can choose a date and time that’s convenient for you.

Based on the SEO Audit Service plan you choose, the duration of a review call is between 30 - 90 minutes.

SEO Audit Review Calls are normally recorded and you will receive a copy of the recording at the end of the call.

During the review, we'll discuss key SEO gaps, implementation plan and take any questions.

The goal is to keep things simple and make SEO recommendations that create maximum impact in the minimum time.

Image showing emojis of two people discussing results from an SEO audit

Why Should I Pay For An SEO Audit Service If I Can Get a Free One?

A Free SEO Audit is usually Free since it's generated using an automated tool or is completed in a short-amount of time.

We offer a 15-Point Free SEO Audit, which is conducted by our talented staff, at no charge to you. If you'd like to get yours, please fill in your details and we'll be in touch.

Please remember that a Free SEO Audit will offer very limited visibility into gaps on your site. If you're serious about leveraging Search Engine Optimisation (SEO) as a long term marketing channel, please consider investing in a detailed SEO Audit.

How Do I Get Started With the SEO Audit Service? 

Please send in your details through our SEO Audit Interest Form . If we're a good fit, one of our SEO Specialists will get in touch to move things forward.

To initiate the SEO Audit, we will require access to your Site's Google Search Console, Google Analytics, and Bing WebMaster Tools (if available).

We work with Businesses with different levels of understanding about SEO. We'll guide and help you every step of the way.

What Tools & Techniques Do You Use To Conduct an SEO Audit? 

We use the following for SEO Audit analysis:

Frequently asked questions (FAQs) about SEO audit services

Do You Offer Your SEO Audit Services At a Discount?

We’re unable to offer a discount on our SEO Audit Services. If you’re on a limited budget, please consider investing in the Basic SEO Audit which is quite affordable.

For every SEO Audit customer, we offer a 10% discount for the first 3 months, on SEO implementation packages. We also offer a one-time 15% referral discount to you and any new Businesses you refer to us for an SEO Audit.

Is an SEO Audit Refundable?

Unfortunately, our SEO Audit Services are not refundable. That’s because conducting an SEO Audit is a specialised, time-intensive activity. We have several operating costs including staff remuneration and paid SEO tool fees, so it isn’t possible for us to offer a refund.

I Have An Existing SEO Audit From Another SEO Agency. Can You Use That To Implement Changes On My Site?

We can implement SEO site recommendations based on an existing Audit, on a case-by-case basis. If it is an automated, cookie-cutter SEO Report, from a Paid Tool, we recommend investing in a fresh SEO Audit.

Does Your SEO Audit Service Provide Guaranteed Results in Google?

An SEO Audit Service is a diagnostic assessment of your website’s health. The implementation of SEO recommendations from the Audit is what will lead to actual ranking improvements in Google. As much as we would like to, it is not possible to guarantee results, based on an Audit. 

 Someone needs to do the actual work of fixing gaps on your site, before you start seeing positive results.

How Much Does Your SEO Audit Service Cost?

Please refer to our SEO Audit packages above. Please make an inquiry and we’ll provide a Free SEO Audit quote.

Which Company Provides The Best In-Depth SEO Audit Service For eCommerce Sites?

We’d like to think that we provide the best eCommerce SEO Audit Services to Small eCommerce Businesses in the UK, US and Internationally. Our SEO Reports Are written in Standard UK English.

Our SEO audit service delivers 100% Value